Under Armour - UA HOVR Machina, Run Footwear
Lead Designer: Landing Page, Site, Email, UA Shop App, Banners & Social
UA HOVR is a footwear technology that gives a zero gravity feel to allows athletes to regain the energy they put in, while reducing impact. UA HOVR continues to be Under Armour’s leading, and top-rated footwear line.
I worked alongside the teams within Under Armour to establish a look and feel for this campaign, and led responsibilities in executing the digital assets.